We asked Keni, Director of Situations Recruitment and sponsor of our June Summer Party why informal networking can unlock new career opportunities.

Networking is not all stiff meet-and-greets and awkward business card swaps; they can be fun, engaging and power your career.


The Chamber Summer Party is one such occasion. For the fifth consecutive year, Situations is sponsoring the event, because we understand how important community and connections are in expanding knowledge, enhancing skills, and uncovering hidden job prospects.

It’s not what you know, it’s who you know is a well-worn trope, but like most cliches it has a basis in truth.

And, although the right skills and aptitudes are crucial to succeed in today’s hyper-competitive job market, my colleagues and I are aware that making the right connections can lead to significant advantages.

Here are five reasons why informal, relaxed networking can lead to professional and personal growth.

1.Beyond Business Cards: Networking That Works

Chamber’s Summer Party is a pitch-free event, meaning there’s no pressure to deliver your elevator spiel or hand out 20 business cards. The focus is on conversation, sharing experiences and actively listening.  Getting to know people is at the core of Situations Recruitment approach to placing people – it’s important for to us to go beyond the CV and learn more about a candidates views and values, so we can place them in business that is truly aligned.

2.Mentorship and Growth: Learn from the Best

One of the most underrated perks of such networking events is the chance to meet seasoned professionals willing to share their wisdom. These potential mentors offer not just advice but also different perspectives to help professionals navigate their career paths more effectively. Mentorship, often initiated in these casual settings, often goes beyond career challenges, they can be an invaluable source of support, encouragement, and fresh thinking.

3.Forge Strategic Alliances: Expand Your Business Reach

For the entrepreneurs in the room, networking can be an effective growth hack. Informal networking events provide a platform to meet potential partners, investors, and collaborators – these are the people who can help catapult a new or growing business. Strategic alliances,  formed over coffee or cocktails, can result in mutually beneficial partnerships that leverage each other’s strengths and resources for collective success.

4.Continuous Learning: Stay Ahead of the Curve

What’s better than gaining first hand insights into the latest industry trends and market dynamics?  Networking plays a crucial role in professional development and enhancing industry insights. Engaging with peers and experts at events such as the ones Chamber offer, provide a continuous learning loop, helping professionals adapt to the ever-changing business landscape, and ensure their business decisions are informed and timely.

5.The Fun Factor: Networking Without the Pressure

Set in a relaxed and fun environment, the Summer Party encourages you to let your guard down and connect with people in a more personal and genuine way. This atmosphere not only makes it easier to build real connections but also enhances team morale and fosters a more cohesive work environment.

After all, a little fun can go a long way in business!

Visit the Situations Recruitment members page for more information